World Social Media Day 2020 : A powerful platform.
Social media has completely changed the way of communication. With the evolution of social media, more and more individuals are able to connect with each other like never before. It is a powerful platform that has become an inseparable part of our lives. To celebrate the evolution of social media and communication ways, every year on June 30 we celebrate Social Media Day. Today we are celebrating World Social Media Day 2020 which marks the 10th anniversary of this day.
Social media helps individuals to connect with their friends, families, classmates, colleagues, idols as well as government. With the advancement in technologies, social media has evolved to a much larger extent. It has become one of the best ways to influence people, to spread awareness, to advertise products, etc. This has made social media a very powerful tool which needs to be handled very carefully.
What is social media?
First of all let’s understand what social media is. Social media is a computer-based technology which works through building virtual networks and communities. It enables people to share their thoughts, ideas, opinions, photos, audios, videos, etc with their friends and families.
Social media has enabled individuals to stay connected with each other even when they are far away. As the name suggests it is a type of media which helps individuals to be socially active. Social media has not only revolutionised the way of communication but also led to a new way of marketing and advertising. It has changed the business models of companies and is also playing an important role in government’s projects and campaigns.
Significance and History.
The Social Media Day was first launched and celebrated by Mashable on June 30, 2010. Mashable uses social media to connect various movements, fandoms and culture. June 30 is the symbol of the impact of social media on global communication and to bring people together to celebrate this day.
You all know the world’s first ever supercomputer was invented in the 1940s but do you know when was the first social network invented? The first ever social network was invented in the year 1997. It was called ‘Six Degrees’ and was invented by Andrew Weinreich. Six Degrees enabled people to upload photos and connect with people for the first time.
Fun Facts about social media.
There are several social media platforms which are currently very popular around the globe. To name a few, we have Facebook, WhatsApp, Instagram, Twitter, YouTube, TikTok and many more. As we are celebrating World Social Media Day 2020, #SMDay is trending on all social media platforms to mark today’s celebrations.
Let’s have a look at some fun facts about social media which will leave you awestruck.
- Friendster and LinkedIn was launched in the year 2002 and attracted a lot of audience.
- Launch of Mark Zuckerberg’s Facebook in 2004 grabbed the world’s attention. Currently more than a seventh of the world’s population is using Facebook.
- Facebook has the most number of users in comparison to any other social media platforms.
- In 2005, YouTube was launched. YouTube made sharing of videos popular in the world.
- Currently, there are over 3 billion social media users worldwide.
- YouTube witnesses uploads of over 300 hours of videos every minute. And on average a person watches YouTube videos 40 minutes a day.
- 500 million tweets are sent everyday. This makes it 6000 tweets per second.
- On an average a person uses social media platforms for 144 minutes per day.
Social Media – The Best Influencer.
Social Media has emerged as a best influencer due to its growing popularity. It has not only earned recognition among youths to connect with their friends but also among businesses. The big multinational companies have recognised the value and power of social media for connecting with customers. They understand the importance of social media in influencing and advertising their products to the customers.
Social media seems to be everywhere these days irrespective of generation gaps or marketing ideologies. Everyone around the globe has accepted social media as a part of their lives. Some use it to have quick access to daily news, some to show off their glamorous lifestyle, some to build new relationships, some for business purposes, etc.
Social media is a very reliable medium to connect with friends and families, access daily news or any other important purpose. But at the same time it can be dangerous too. In today’s digital world information travels fast and disinformation travels faster if we are not careful before sharing. With just one click we share or forward any news without even checking if it’s authentic.
On this occasion of Social Media Day, let’s pledge to be more responsible while sharing any information. Take time to read, double check and ensure if everything is authentic or not before sharing any information. Let’s use social media platforms more responsibly for positive communications and information dissemination.
It’s up to all of us now to use the power of social media platforms for good. Authentic information can save someone’s life but misinformation can put someone’s life in danger.